A new pharmaceutical lab unit to accelerate medicinal research efforts.
Our expertise in user experience, realized via our industrial design and user interface services, guided IMA through a process unknown to them and brought a scaled-down technology to market.
Understanding the issue
The team met for an intensive one-day workshop to hash out the technology, constraints, requirements, and user experience. To aid in developing the UX journey properly, we created a full scale, 10ft tall mockup that we could reconfigure to test different user paths.
Informed by the user journey insights, TEAMS developed a bespoke user interface which compliments the new design and designed a more user-centric workflow to guide laboratory scientists through the new Lynfinity technology.
