An extensive portfolio of collaborations spanning more than six decades, coupled with the responsibility of designing a distinctive brand identity,
has paved the way for a new era of hand tools for Bosch Home & Garden.
The overarching strategy centers around ergonomics, with the design process emphasizing the positioning of the hand for different tasks, bringing about a cohesive family design that unites the different tools under a common theme. The resulting design is ergonomically sound yet visually sleek and streamlined.
