Emjoi is a world leading manufacturer of Epilators and related shaving products. They are also one of the main OEM suppliers of products for the Babyliss line.

Since its inception, Emjoi has brought a steady stream of innovative products to market, which have rapidly captured consumer attention from the USA to the Far East.

Taking an existing epilator, we created this packaging to maximise the graphic space while keeping within a slimline footprint.

Structural packaging can open up new visual cues otherwise not suitable for the products themselves.

This clamshell packaging uses a simple sleeve to create depth and highlight selected aspects.

The theme of this packaging was to accentuate the friendly image of the epilator itself, and differentiate itself from other items on the retail display.

The result uses sophisticated (but easily assembled) card folding mechanism to achieve the rounded shape.

© 2006 TEAMS Design, Inc. All rights reserved.