of Keeping Cool,
from the Driver's
Point of View
As Dometic reenvisioned air conditioning unit that would offer truck drivers more comfort and reliability, TEAMS leveraged their user experience processes directly investigating how trucks drivers perceive their needs in order to operate their vehicle in comfort.
Being in the driver’s seat – literally gave our UXD and design team a window into this user’s world. Today’s drivers are looking for simple yet sophisticated solutions that provide them with greater comfort in their working environment.
Our strategists, interface and industrial designers, created the final COOLAIR RTX hand-in-hand with Dometic. This revealed a new level of high-quality interior ambiance combined with a dynamic and automotive inspired exterior design. This results in seamlessly integrating into current truck interiors and relates to the design languages of today’s leading truck brands.
“Everything – from outside to inside, from the user interface down to the finest details, including the position of the graphics were carefully placed with driver’s preferences and needs in mind,” said Kai.