Innovative Packaging Design
In order to deliver a clear and concise brand message, a product's presentation must speak the same language as the product itself.
For both structural packaging and graphics, understanding the subtle semantic of a particular product is the key to developing its packaging.
The X-Line packaging series' clever integration of components has garnered much critical acclaim.
The versatile accessory cases are designed for optimal ease of use. All tools, bits, and accessories included in the case are visible, accessible, and space-saving.
Swiveling bit holders and smart ergonomic touches make use intuitive and quick.
The Bosch X-Line series has won numerous awards:
TEAMS has created a range of innovative packaging for the epilator and shaver experts at Emjoi.
The brightly colorful women's packaging has a strong presence on the shelf.
When TEAMS undertook the visual rebranding of Siemens' climate control products, graphic and packaging guidelines were included in order to solidify the brand's continuity.
With thousands of different SKUs in hundreds of countries, Siemens required a visual language that was both practical
and globally recognizable.
TEAMS created all of the branding for Butcher's Kitchen, a new innovator in high-end meat preparation products.
In order to create the understated packaging for the Impressor, designers at TEAMS created logos and illustrations, selected brand-wide color palettes and typographic styles, and organized and edited a library of product photography.
Packaging was developed for F.Dick forged knives with two
goals in mind - displaying and informing.
Made in Germany, the knives' handles are ergonomically designed for effortless cutting and made of a very
high quality polypropylene. The high-carbon stainless steel blades are
specially developed for edge retention and easy sharpening.
The packaging had to beautifully and clearly display the product's visible features, inform the consumer of its quality and maintenance,
and hang on a retail hook safely. The sophisticated packaging emphasizes the value of the product.
The packaging of the hugely successful Bosch IXO pops off the shelf and becomes an attractive storage solution to be reused in the home.
The brushed-steel base complements a rich hunter green that makes the red Bosch logo vibrate on the surface.
The upscale packaging materials differentiate the power tool from its competitors
within the DIY store market.
It also reinforces Bosch's market stronghold in the power tool industry, reestablishing Bosch as a market innovator.
In today's marketplace, good packaging design must not only differentiate the product from the competitors on the shelf, it also must provide the consumer with an exceptional interface experience and add value.
In order to add value, packaging must transcend being merely a protective display
case. For Emjoi's Rotoshave, the hard top and bottom caps detach from the display
sleeve to become a reusable travel case for the shaver.
In order to deliver a clear and concise brand message, a product's presentation must speak the same language as the product itself.
For both structural packaging and graphics, understanding the subtle semantic of a particular product is the key to developing its packaging.